Basic Question #4 - Why Was This Message Sent?

Asking questions about media is the easiest way to get the answers behind the message. All media messages have a reason for being sent.

Here are some questions you might ask when trying to discover why a message was sent.

Why did the media producer find it so important to send me this message?

Does the message try to sell me a product or service?

Does the message try to sell me a lifestyle?

Most media message try sell you one of two things: a product or service, or an ideology.