Privacy Policy
UnderstandMedia.com, part of Understand Media, is committed to protecting the privacy of its users. The following outlines our privacy and data protection policy.
Third party partners of UnderstandMedia.com and other websites you may access via UnderstandMedia.com have different privacy policies and are not subject to this privacy policy. We recommend that you read the privacy statement of each such website to find out how they protect your personal information.
Collection and Use of User Details
When you register at UnderstandMedia.com, we collect personal details about you.
Personal information such as your name, address, e-mail address and job title is collected via UnderstandMedia.com’s order and registration forms.
When you visit the site, we also collect web site usage information and information about your computer and internet connection, including your computer's IP address, the type and version of browser and operating system you use, your internet domain and, if you arrived at UnderstandMedia.com via a link from another website, the URL of the linking page.
We use this information to:
- fulfil orders
- personalise the content and advertising you will see based on your personal characteristics or preferences
- notify you of relevant new products and features on UnderstandMedia.com (if you opt in to receiving such information)
- notify you of promotions from UnderstandMedia.com and from Understand Media of companies (if you opt in to receiving such information)
- ensure, as far as is practical, that our site is compatible with the browsers and operating systems used by most of our visitors.
We also use the information for in-house research to:
- improve our understanding of customer needs in developing UnderstandMedia.com
- build marketing profiles
- aid strategic development
The results of all such research and analysis will be presented as anonymous or aggregated information and will not reveal any personal facts about individual customers.
UnderstandMedia.com is part of Understand Media, which operates from offices in Los Angeles, CA. Steps have been taken to ensure that high standards of data protection are adhered to in our offices for all the forms of processing mentioned above.
User Choices
The registration form provides you with a series of choices regarding promotional activity and other communication with you.
If you want to be kept informed of UnderstandMedia.com products and offers, as well as technical or functional developments related to our website and on-line services, then you should tick the relevant opt-in box.
You may also indicate whether you wish to receive such information from other Understand Media businesses.
If you wish, we will occasionally allow other similar, reputable organisations to contact you. If you wish to hear from these companies, please tick the appropriate box on the registration form.
Cookies
A cookie is a small file which is placed on the user's hard drive during an UnderstandMedia.com visit. This file allows the user to move quickly and easily around our site. It is used to identify returning users and to identify subscribers and registrants (a registrant - and subscriber - will have the cookie linked to their e-mail address as a way of identifying them). This means that if you are a registrant or subscriber, you will not have to login each time you visit. We also use a cookie to track a user's sessions. We use this information to find out what site features are most popular so that we can develop UnderstandMedia.com in the light of our analysis of people’s usage. We also use cookies and the information we collect to show you relevant content and advertising.
You can delete cookies from your hard drive at any time. Bear in mind, though, that if you delete these cookies, any settings such as your stored username and password will have to be reset when you log in again.
Unlike many sites, you will be able to use UnderstandMedia.com even if you set your browser not to accept any cookies. However, certain features and content may not be available to you.
Further information on the use of cookies can be found at: http://www.cookiecentral.com.
E-mails
UnderstandMedia.com does not use any third parties to deliver the e-mails you will receive from our site if you subscribe to our e-mail newsletters or have chosen to receive information about UnderstandMedia.com products and offers. All e-mails are sent from Understand Media e-mail addresses and are sent by Understand Media employees only.
Advertisements
UnderstandMedia.com uses Google AdSense to deliver the advertisements that are placed within the site. Google AdSense may note some of the pages you visit on our site through the use of pixel tags (also called "clear gifs"). In the course of serving advertisements to this site, Google AdSense may place or recognize a unique "cookie" on your computer on behalf of UnderstandMedia.com in order to bring to you more relevant information and in order to make sure that you do not receive the same advertisement many times in the same session.
Security Policy
UnderstandMedia.com has appropriate measures in place to ensure that users' personal details are not misused, accidentally destroyed, lost or altered within Understand Media server environment.
Transfer of Personal Data Overseas
Given that the Internet is a global environment, using the Internet to collect and process personal data necessarily involves the transmission of data on an international basis. Therefore, by browsing UnderstandMedia.com and communicating electronically with us, you acknowledge and agree to our processing of personal data in this way.
Updating Customer Details
It is important to us that we have your correct contact information so that you don't miss out on further correspondence or experience problems with the delivery of products.
You can change your personal information or your e-mail requirements by updating your account information by using the appropriate update forms on their respective pages.
Children Under 13
Understand Media does not intentionally collect any personally identifiable information from individuals under the age of 13. When necessary, underage users will be told not to submit any personal details and we will make every effort to delete any details of such users where a parent or guardian has informed us that these details have been collected.
Changes to this statement
Due to changes in legislation and best practice or enhancements to functionality and content on UnderstandMedia.com we may make changes to our privacy policy and will reflect those changes in this statement, so you should check here from time to time.


